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Why Data Literacy is Essential to your Digital Business?

Data literacy

Data Literacy is the ability to write, read and transmit data in context, plus the comprehending of data constructs and sources, techniques applied, and analytical methods. Along with the ability to narrate the use case, application, and resulting value. If practically we look at this definition, it means that business users are required to comprehend what the data is available to them. How they can put it to use and what its limitation can be.

They should also have knowledge about how data from various sources can be merged. And how this data might be loaded with valuable information from third parties. Students who are working and also studying need help in terms of assignments. When they are also involved in learning about data literacy at work they will not get time to follow up with their university work. They should take help from Dissertation Chapter Writing Services to write dissertations for them which is quite a difficult task to do. So that they can work on other assignments.

Data literacy skills

Data literacy skills are necessary for the success of any modern business. The Data analysis is also been taught in the universities. This is why students take Dissertation Data Analysis Help from online writing service providers in their work. Today businesses have access to more data than ever before. But if you will not understand how to bring it to use then it’s worth noting. Nor you will be able to get into its full potential for driving your business value.

Companies should hire people who can comprehend this data, and draw insights from it. Businesses that understand the value of data literacy can accomplish net gains in innovation, data quality, joined communication, and work process effectiveness. When data literacy is in effect it means that companies will have more gains and encounter fewer challenges. If the businesses have to capitalize on the value of data that is available to them. They will first have to deal with the barriers to data literacy. 

And then take part in the initiative of data democratization.

Why does data literacy matter for every business?

The spending on analytical and big data was assumed to exceed $200 million by 2020 as per the report of the International Data Corporation (IDC). Where 50% of the organizations still lack AI and data literacy skills to accomplish their business value. Whereas 84% of the organization think that investing in AI will give them a competitive advantage (help with dissertation, 2021). As stated by Gartner Annual Chief Data Officer (CDO) Survey, poor data literacy is one of the major barriers to CDO’s success and the company’s ability to develop itself more. 

To beat this, now 80% of the organizations will have to specify their initiatives to overcome their worker’s data insufficiency. Data should be analyzed to obtain useful insights (Ellitan, 2020) before it provides business value. What literacy was in the past decade is data literacy for today. It will drive forward momentum and victory. It’s necessary for everybody in the company to comprehend why it’s significant to improve data literacy. Employees should be able to utilize data to impact their day-to-day functionality along with their long-term decisions. 

If it is put to use in the right way data literacy would help every single employee in reaching their goals. It will also help in their job performance which will result in contributing to the entire company’s performance. And when everyone will have access to the data, it will make the operations run more smoothly and effectively. Since they will know about the data and will have to wait for the data scientists to translate data for them. Additionally, the employees who are data literate will have an understanding of how data should handle. This will also reduce the data breaches which occur.

Building Organization-Wide Data Literacy

The more data literate your business is, the better results you will get. Here are some steps that you can take to encourage and support data literacy in your organization.

Evaluate your present level of data literacy.

These are the following questions that will help you in getting started.

  • How many managers are able to develop a business case grounded upon solid, precise, and appropriate numbers?
  • How many of the customers you have can truthfully value and incarnate the essence of the data you share with them.
  • Also, How many people do you think can interpret simple analytical operations like judging averages or correlations? 
  • How many managers are able to describe their systems or processes outputs?
  • How many of your data scientists could describe the output of their machine learning algorithms?

Creation of a data literacy program

This will provide the necessary tools and training for the entire company. Make sure that all the employees have the training and tools which they require to achieve their preferred degree of data literacy for their job requirements. Construct flexibility into the processes of the program that will give the employees the time they require to practice the skills. And become an expert in utilizing the data for making daily decisions regarding the business. 

Also, the literacy program adds adequate systems for the tracking and administering of the progress of the employees regarding the data literacy on business and individual levels. To make sure that the program you have created is working accurately. 

Communicate the significance of data literacy.

The management should explain to the employees why data literacy is significant for the business to succeed. When the employees will have the knowledge about why this initiative is important. They will definitely support it and actively participate in the training process.

Lead by example

The leader of the business requirements to make data insights a priority in their work which will show the rest of the organization to make it a priority as well. This will in return support the decision-making process and the regular tasks which are being performed. Insist that from now onwards any proposal which will be made either it is for a product or service. It has to be backed up with appropriate data and analytics which will support the ideas. 

Over the course of time, this step will eventually turn into a norm that will be followed by every employee of the company. 


Data literacy drives success, the more business data literate themselves the more efficient they will become in increasing their business value. This article has described data literacy, its importance for the business, and how a business can become data literate. While every business will have a different path to learning data literacy. It’s important for them to take a start or they will leave behind. 


HWD. 2021. How Artificial Intelligence Is Changing The Education System For The Better. Online Available at: <> [Accessed 24 June 2022].

Ellitan, L., 2020. Competing in the era of industrial revolution 4.0 and society 5.0. Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship, 10(1), pp.1-12.

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